Cathy Banks
About Cathy Banks
Cathy Banks is a Regional Channel Manager at Spectrum Business, where she has worked since 2012. She holds a Master's degree in Teaching and Education from Lindenwood University and has a strong background in sales management and partner relationship development.
Work at Spectrum Business
Cathy Banks has been serving as the Channel Sales Manager for Enterprise and Strategic Markets at Spectrum Business since 2012. In this role, she focuses on enhancing partner performance through the development and execution of sales plans and account territory management objectives. Her responsibilities include assisting Channel Partners with business planning, advertising strategy, and the implementation of marketing initiatives. Cathy’s tenure at Spectrum Business has contributed to her extensive experience in managing channel sales and fostering successful partner relationships.
Previous Experience at Windstream Communications
Before joining Spectrum Business, Cathy Banks worked at Windstream Communications as a District Dealer Manager from 2005 to 2012. During her seven years in this position, she was responsible for managing dealer relationships and driving sales initiatives. Her experience at Windstream Communications helped her develop a strong foundation in sales management and channel partner engagement.
Background in Education
Cathy Banks studied at Lindenwood University, where she earned a Bachelor of Arts in Business Administration and Management from 1990 to 2000. She furthered her education at the same institution, achieving a Master of Arts in Teaching and Education from 2003 to 2005. This educational background has equipped her with the skills necessary for effective leadership and communication in her professional roles.
Role at Birch Communications
Cathy Banks worked as a Channel Sales Manager at Birch Communications from 2003 to 2005. In this role, she contributed to the company’s sales strategies and partner management. Her experience at Birch Communications provided her with valuable insights into channel sales and partner relationship management, which she has applied throughout her career.
Skills and Expertise
Cathy Banks possesses strong interpersonal, communication, and leadership skills, which play a crucial role in her ability to build and maintain successful partner relationships. She is recognized for her strategic vision and problem-solving abilities in sales management. Additionally, she plays a key role in forecasting funnel management requirements for customer relationship management databases, demonstrating her analytical capabilities in sales operations.