Aurelio Ybarra

Aurelio Ybarra

Account Manager Nor Cal Natural Sales @ CA Fortune

About Aurelio Ybarra

Aurelio Ybarra is an experienced Account Manager at C.A. Fortune, specializing in NorCal Natural Sales. With over 22 years in the Natural Food and Consumer Packaged Goods industry, he has held various roles at Whole Foods Market and Forager Project, demonstrating strong leadership and problem-solving abilities.

Current Role at CA Fortune

Aurelio Ybarra serves as an Account Manager for NorCal Natural Sales at C.A. Fortune, a position he has held since 2022. In this role, he utilizes his extensive experience in the Natural Food and Consumer Packaged Goods (CPG) industry to manage client accounts and drive sales initiatives in Northern California. His responsibilities include developing relationships with clients and ensuring their needs are met effectively.

Previous Experience at Whole Foods Market

Aurelio Ybarra has a substantial background with Whole Foods Market, where he held multiple positions over several years. He began as a Frozen Buyer in Lafayette, California, from 2012 to 2013, and then transitioned to a Grocery Buyer for a brief period in 2013. He continued his career there as a Grocery Associate Team Leader from 2013 to 2016 and later served as an Inventory Control Specialist in Richmond, California, from 2016 to 2020. His diverse roles contributed to his understanding of grocery operations and inventory management.

Experience at Forager Project

From 2020 to 2022, Aurelio Ybarra worked as a Brand Sales Representative for Forager Project in Northern California. In this role, he focused on expanding the brand's presence and sales in the region, leveraging his knowledge of the natural food market to connect with retailers and consumers.

Education and Training

Aurelio Ybarra completed his education at San Diego High School, where he studied General Studies and achieved his General Education from 1999 to 2002. This foundational education has supported his career in the Natural Food and CPG industry, providing him with essential skills for his professional development.

Skills and Expertise

Aurelio Ybarra possesses over 22 years of experience in the Natural Food and CPG industry, with a strong focus on Natural Sales in Northern California. He has developed exceptional interpersonal and communication skills, along with significant expertise in time management and problem-solving. His ability to multitask and work effectively in fast-paced environments has been a key asset throughout his career.

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