Dante Franco
About Dante Franco
Dante Franco is a User Experience Designer at Cision in Chicago with extensive experience in UX/UI design and front-end development.
Current Position at Cision
Dante Franco currently serves as a User Experience Designer at Cision, based in Chicago, Illinois, United States. In this role, he is responsible for enhancing user experience by employing methods like usability testing, guerrilla testing, and A/B testing. His proficiency in creating user personas, scenarios, and customer journeys helps improve user interaction and satisfaction for Cision's digital platforms.
Previous Roles in User Experience Design
Dante Franco has amassed extensive experience in the field of User Experience Design through various roles. Notably, he worked at Citibanamex as a User Experience Designer from 2020 to 2021 in Mexico City. Prior to that, he held roles at Broxel, Banco Azteca, Addon Technologies Inc, TERAN\TBWA, iGenter México, and Físico y Fitness. These positions have primarily been based in Mexico City and have allowed him to refine his skills in information architecture, empathy mapping, storyboarding, and usability testing.
Educational Background
Dante Franco has a robust educational background, showcasing his dedication to professional growth in the realm of user experience and design. He earned a Master Internet Business degree at ISDI and a Specialization in Management Skills at Universidad Nacional Autónoma de México. He also completed a specialization in Interaction Design at the University of California San Diego and holds a Master's degree in Interactive Multimedia from Universidad Simón Bolívar Oficial. His foundational training includes a Bachelor's degree in Graphic Design from Universidad del Valle de México.
Design and Development Skills
Dante Franco is proficient in various design and development tools and methodologies. He is skilled in using Figma, Adobe XD, Sketch, InVision, and ProtoPie for creating wireframes, mockups, and prototypes. He also possesses advanced knowledge in front-end development languages such as HTML5, CSS3, and JavaScript. His expertise extends to Agile, Lean UX, Design Thinking, Scrum, and Kanban frameworks, making him adept at planning and executing comprehensive design strategies.
User Experience Testing and Strategy
Dante Franco excels in conducting and analyzing various forms of user experience testing, including guerrilla testing, A/B testing, and usability testing. He is skilled in developing user personas, scenarios, and customer journeys to understand users' needs better. Moreover, he utilizes techniques like empathy mapping, storyboarding, and flowchart creation to visualize and enhance user interactions. His ability to define product strategy and vision greatly contributes to the success of digital projects.