Fulya Arslan
About Fulya Arslan
Fulya Arslan is a Digital Marketing Manager at Cision with extensive experience in both B2B and B2C marketing environments, specializing in performance marketing strategies and data-driven insights.
Title
Fulya Arslan currently holds the title of Digital Marketing Manager, Global at Cision. Previously, she served as Digital Marketing Manager, D-A-CH at Cision from 2020 to 2024.
Professional Experience at Cision
Fulya Arslan has a substantial background with Cision, where she is currently the Digital Marketing Manager, Global. Prior to this, she managed digital marketing activities for the D-A-CH region from 2020 to 2024. Her role included developing and executing marketing strategies aimed at increasing brand awareness and lead generation.
Previous Roles and Positions
Fulya Arslan has held a variety of positions in the digital marketing field. She worked as a D-A-CH Marketing Executive at FDM Group in Frankfurt from 2019 to 2020. Before that, she spent a year with VUCX in Köln as an Online Marketing & Business Development specialist. Additionally, she gained initial marketing experience as a Digital Marketing Intern at Pro Performa GmbH in 2017, also in Köln.
Educational Background
Fulya Arslan holds a Bachelor of Arts in Entrepreneurship and Innovation from Erhvervsakademi Aarhus | Business Academy Aarhus, completed in 2018. She also earned a Bachelor of Arts in International Business with a specialization in Marketing Management from CBS International Business School, where she studied from 2015 to 2018.
Skills and Specializations
Fluent in both German and English, Fulya Arslan specializes in performance marketing strategies that drive brand awareness and lead generation. With experience in both B2B and B2C environments, she excels in utilizing data-driven insights to optimize marketing strategies. Her strong analytical skills enable her to improve engagement and conversion rates effectively.