Jeffrey Vanderby
About Jeffrey Vanderby
Jeffrey Vanderby is the Director of Product Marketing (Global Markets) at Cision, based in Toronto, Ontario, Canada. He has over 20 years of experience in the marketing and communications industry, with a diverse educational background in Cultural Studies, Film, and Digital Video Editing and Design.
Company: Cision
Jeffrey Vanderby is currently working at Cision in Toronto, Ontario, Canada. He holds the role of Director, Product Marketing (Global Markets). Vanderby transitioned to this role in February 2020 after serving as Senior Manager, Product Marketing (Global Markets) from 2017 to 2020. He has been a part of Cision for several years and continues to contribute to the company's marketing strategies on a global scale.
Title: Director, Product Marketing (Global Markets)
In his current position as Director, Product Marketing (Global Markets) at Cision, Jeffrey Vanderby plays a key role in shaping and executing the company's product marketing strategies worldwide. This role involves overseeing market analysis, product positioning, and promotional strategies tailored to diverse global markets.
Background in Marketing and Communications
Jeffrey Vanderby has accumulated over 20 years of experience in the marketing and communications industry. His career began as an Editorial Intern at St. Joseph Communications in 2004. He then worked as an Assistant Editor at Triangle Post from 2000 to 2002. Vanderby later joined CNW Group, where he held various positions over an eight-year period, including News Centre Associate, Multimedia Coordinator, and Product Marketing Manager.
Education and Expertise
Jeffrey Vanderby has a diverse educational background. He earned a Bachelor of Arts Honours degree in Cultural Studies (Major) and Film (Minor) from York University. Additionally, he obtained a Diploma in Digital Video Editing and Design from the International Academy of Design. His academic credentials have provided him with a robust foundation in both creative and technical aspects of marketing and communications.
Career Progression at CNW Group
At CNW Group, Jeffrey Vanderby demonstrated significant career progression. Starting as a News Centre Associate from 2005 to 2009, he then advanced to the role of Multimedia Coordinator from 2009 to 2011. Eventually, he was promoted to Product Marketing Manager, a position he currently holds. His tenure at CNW Group underscores his expertise and adaptability within the marketing field.