Pedro Ladeira
About Pedro Ladeira
Pedro Ladeira is the Managing Director for Portugal and the Mediterranean Region at Cision and serves as the President of APEC - Associação Portuguesa de Empresas de Clipping in Portugal.
Company
Pedro Ladeira currently serves in several high-level roles at Cision, a company renowned for its media monitoring and PR services. He holds the position of Managing Director for the Portugal and Mediterranean region, and additionally functions as Senior Vice President and SVP Sales Manager. He is also the Presidente da APEC - Associação Portuguesa de Empresas de Clipping, a Portuguese association for clipping companies.
Title
Pedro Ladeira holds multiple leadership titles at Cision, including Managing Director for the Portugal and Mediterranean region, Senior Vice President for the same territory, and SVP Sales Manager. Additionally, he is Presidente da APEC - Associação Portuguesa de Empresas de Clipping.
Education and Expertise
Pedro Ladeira studied at the Universidade de Coimbra, where he achieved a Licenciatura in Engenharia Informática. He pursued an MBA in Gestão at the Faculdade de Economia da Universidade de Coimbra from 2006 to 2008. Between 2016 and 2019, he furthered his education in Data Science as a PhD candidate at the Universidade de Coimbra. His expertise encompasses Machine Learning, Artificial Intelligence, and managing SaaS business models.
Background
Pedro Ladeira began his collaboration with Cision, formerly known as Memorandum, in 1999. He led the IT department at Cision for over a decade before transitioning to business and sales management. His career at Cision includes roles such as IT Manager from 2001 to 2010, Vice President of IT & Business Development from 2010 to 2013, and later moving into more senior executive roles.
Achievements
During his tenure at Cision, Pedro Ladeira has been responsible for business development across multiple Mediterranean countries including Spain, Italy, Greece, Turkey, Cyprus, and Malta. He has extensive experience in IT leadership, business development, and sales management, coupled with his academic expertise in Data Science. His leadership extends over two decades within the company, marking significant growth and strategic development in the regions he oversees.