Pehr Luedtke
About Pehr Luedtke
Pehr Luedtke is the SVP of Content Partnerships at Cision and CEO/Advisor at Creator, with a history of founding and leading multiple companies in the San Francisco Bay Area.
Current Roles at Cision, Creator, and Radiance Labs
Pehr Luedtke is currently the Senior Vice President of Content Partnerships at Cision based in the San Francisco Bay Area. Additionally, he serves as the Chief Executive Officer, now Advisor, at Creator and as an Advisor at Radiance Labs. His roles encompass overseeing content partnerships, strategic guidance, and advisory responsibilities for these organizations.
Past Experience at Ranchr and Foundation Capital
Pehr Luedtke founded Ranchr, a consumer-facing beef subscription business, and led it from 2018 to 2021 in the San Francisco Bay Area. Ranchr connects small producers focused on land stewardship with consumers who value sustainably raised beef. Prior to this, he served as an Entrepreneur In Residence at Foundation Capital for six months from 2018 to 2019 in Palo Alto, CA, where he utilized his entrepreneurial expertise to assist in startup development.
Career at Valassis, Spotzot, and Bazaarvoice
Pehr Luedtke held several key roles at Valassis, including Senior Vice President of Marketing and Business Development from 2015 to 2018 and Vice President of Mobile Offers Product in 2015. Before Valassis, he was the Chief Executive Officer at Spotzot from 2013 to 2015 until its acquisition by Valassis. He also managed the fastest growing division at Bazaarvoice, a company that went public in 2012, where he served as General Manager of the Connections Business Unit from 2012 to 2013.
Positions at PowerReviews and Other Notable Organizations
Pehr Luedtke was the Chief Executive Officer at PowerReviews from 2009 to 2012, leading the company to a successful acquisition for $150M. He also briefly served as Vice President of Strategy and Partnerships. He has held notable roles at other organizations including Director of New Business and General Manager at eBay, and Senior Director of Strategy at Levi Strauss and Company.
Educational Background and Early Career
Pehr Luedtke holds an MBA from Stanford University Graduate School of Business and an AB in International Relations from Princeton University. He began his career at Oliver Wyman, formerly Mercer Management Consulting, where he worked as a Senior Associate from 1995 to 2002. Subsequently, he held strategic roles at major companies like Levi Strauss and eBay, grounding his career in business strategy and development.