Rufina Fernandes
About Rufina Fernandes
Rufina Fernandes is a Manager at Cision, specializing in Wire & 360* PR Solutions, with extensive experience in finance and PR across various companies in India.
Current Titles and Responsibilities
Rufina Fernandes currently holds dual roles at Cision. As a Manager - Wire & 360* PR Solution in India, she focuses on enhancing organizational discoverability and online reputation. Additionally, she serves as the SaaS Sales & Business Development Manager at PR Newswire Cision MEA, where she plays a key role in the company's growth and business development in the region.
Previous Roles and Experience
Rufina Fernandes's professional journey includes an extensive tenure at PR Newswire as a Credit Controller from 2014 to 2022, where she managed financial and credit control operations. Prior to that, she was a Senior Finance Executive at Endemol Shine India from 2008 to 2014, handling financial responsibilities for six years. Additionally, she had a stint as an Accountant at Lakozy Motors Pvt Ltd. from 2007 to 2008.
Education and Qualifications
Rufina Fernandes studied at Sri Guru Nanak Dev Khalsa College, where she completed her Bachelor's Degree in Accounting and Finance in 2006. This educational background laid the foundation for her subsequent roles in finance and credit control.
Expertise in Media and Finance
Rufina Fernandes brings over a decade of experience in the media and communications industry, with a strong foundation in finance and credit control. Her role at Endemol Shine India as a Senior Finance Executive and her expertise in managing financial operations have equipped her with the skills required for her current managerial positions in PR and SaaS sales.
Versatility and Professional Transition
Rufina Fernandes's career reflects a versatile set of professional skills, transitioning from finance-focused roles to managerial positions in PR solutions and SaaS sales. This journey underscores her adaptability and capability to manage diverse business operations, from financial oversight to enhancing company reputations and driving business growth.