Dr. Julia Riedmeier
About Dr. Julia Riedmeier
Dr. Julia Riedmeier is the Founder and Managing Director of CODE LUXE and a prominent figure in luxury management education. She has extensive experience in the luxury sector, having worked with Hermès and held various academic positions, including Module Leader at Munich Business School and Adjunct Professor at the International University of Monaco.
Work at CODE LUXE
Dr. Julia Riedmeier serves as the Founder and Managing Director at CODE LUXE since 2021. In this role, she specializes in translating unique brand codes into tailored strategies for luxury brands. She collaborates closely with company leaders to develop digital and neo-luxury concepts, ensuring that the strategies align with contemporary market demands. Her leadership at CODE LUXE reflects her commitment to innovation in the luxury sector.
Education and Expertise
Dr. Julia Riedmeier holds a Doctorate in Business Administration with a focus on Luxury Brand Management from the International University of Monaco, completed between 2018 and 2021. She also earned a Master of Arts in International Business from Munich Business School from 2013 to 2015 and a Bachelor's Degree in Business Administration from The Berlin School of Economics and Law from 2009 to 2013. Her extensive education underpins her expertise in luxury management and marketing.
Background
Dr. Riedmeier has a diverse professional background in luxury retail and communication. She worked at Hermès in various roles, including Sales Assistant, PR, and Project Manager for the Festival des Métiers. Additionally, she served as Managing Partner at INLUX and has held positions at KEYLENS Management Consultants as a Luxury Expert. Her experiences span across major cities including Berlin, Düsseldorf, and Munich, as well as international exposure in Shanghai.
Achievements
Dr. Julia Riedmeier has contributed to the academic and luxury business communities through her roles as a lecturer and module leader at Munich Business School and the International University of Monaco. She is a member of the advisory board and editor for 'Robb Report Monaco & Côte d’Azur' and serves as a jury member for The Mark Challenge business plan competition. Her published research in the Journal of Business Research highlights her influence in the field of luxury brand management.
Current Roles and Contributions
Currently, Dr. Riedmeier holds multiple positions that reflect her expertise in luxury management. She is a Module Leader and Lecturer in Luxury Management at Munich Business School and teaches Market Research, Luxury Marketing, and Digital Marketing at the International University of Monaco. Additionally, she is a Think Tank member at Haus von Eden and regularly initiates Luxury Insight Talks, fostering discussions on trends in the luxury sector.