Collective Measures
Collective Measures specializes in full-funnel connections strategy and advanced analytics, offering a wide range of marketing services and operating as a 100% employee-owned company based in Minneapolis, MN.
Services
Collective Measures offers a wide range of services designed to optimize marketing strategies and drive business growth. Their service offerings include Strategy & Planning, Paid Search, Social Media, Display Media, Traditional Media, Online Marketplaces, Search Engine Optimization, Email Marketing Strategy, Conversion Rate Optimization, and Marketing Analytics + Measurement. These services aim to provide full-funnel connections strategy and advanced analytics to meet diverse marketing needs.
Proprietary Intelligence Engine: Practix
Collective Measures developed a proprietary intelligence engine named Practix. This tool is designed to aggregate and transform data into actionable insights, providing clients with a strategic advantage in data-driven decision-making. Practix was recognized as a 2022 Product of the Year, highlighting its impact and innovation in marketing analytics.
Office Location
Collective Measures is located at 100 South 5th Street, Suite 2000, Minneapolis, MN 55402. This central location supports their accessibility and connectivity within the business community, enabling them to effectively serve clients both locally and across the country.
Leadership Transition and Anniversary
In celebration of its 20-year anniversary, Collective Measures is transitioning to a co-leadership model. This strategic move demonstrates their commitment to innovative leadership and continued growth in the marketing industry.
Recognition and Awards
Collective Measures has been acknowledged for its exceptional workplace culture and innovative solutions. The company has received 19 awards for being a Best Place to Work. Additionally, their proprietary tool, Practix, was honored as a 2022 Product of the Year. Furthermore, Collective Measures was selected by VTech Electronics North America as the media agency of record for VTech and LeapFrog.