Abby Le Bail
About Abby Le Bail
Abby Le Bail is a Media Planner at Collective Measures in the Greater Minneapolis-St. Paul Area, where she has worked since 2019. She holds a Bachelor's degree in Strategic Communications from the University of Minnesota and has experience in developing media strategies and enhancing digital marketing efforts.
Work at Collective Measures
Abby Le Bail has served as a Media Planner at Collective Measures since 2019. In this role, she has contributed to enhancing digital marketing efforts through participation in cross-functional teams. Her responsibilities include developing innovative media strategies that support successful marketing campaigns. Abby's work is focused on performance marketing, and she has been instrumental in driving results for clients in the Greater Minneapolis-St. Paul Area.
Education and Expertise
Abby Le Bail earned her Bachelor's degree in Strategic Communications with a focus on Advertising from the University of Minnesota. She studied from 2016 to 2020, gaining a solid foundation in media planning and digital marketing. This educational background has equipped her with the skills necessary to excel in her current role and stay informed about the latest trends in the industry.
Background
Prior to her current position, Abby Le Bail worked as a Media Intern at Fresh Coast Collective from 2017 to 2019. This two-year experience allowed her to develop practical skills in media planning and strategy. Additionally, she completed a two-month internship in 2019 at UnitedHealth Group, where she focused on communications and marketing. These roles have contributed to her professional development and understanding of the marketing landscape.
Professional Development
Abby Le Bail actively engages in professional development workshops to remain current with trends in performance marketing. This commitment to continuous learning reflects her dedication to enhancing her skills and knowledge in the field. By participating in these workshops, she ensures that she is well-equipped to implement effective media strategies at Collective Measures.