Allison Cleary, Csm
About Allison Cleary, Csm
Allison Cleary is a Senior Business Analyst and IT Project Management Supervisor at Collective Measures, where she focuses on strategic planning and process improvements in various sectors. With a background in digital sales and operations, she has developed expertise in managing product backlogs and facilitating Agile processes.
Current Role at Collective Measures
Allison Cleary serves as a Senior Business Analyst and IT Project Management Supervisor at Collective Measures | Performance Marketing. She has held this position since 2018, contributing to the Greater Minneapolis-St. Paul Area. In her role, she manages product backlogs and priorities for internal IT and data engineering projects. She also provides strategic direction for multimedia marketing and analytics projects, focusing on platforms such as OTT video and linear TV campaigns.
Previous Experience in Broadcasting and Marketing
Allison Cleary has a diverse background in broadcasting and marketing. She worked at Hubbard Broadcasting as a Digital Sales Specialist and TV Sales Assistant from 2012 to 2015 in Saint Paul, MN. Following this, she served as a Digital Operations Specialist at CBS Corporation from 2015 to 2018 in WCCO - Minneapolis, MN. Additionally, she gained experience as an Administrative Assistant and Marketing Intern at State Farm Insurance from 2005 to 2008 in the Greater Minneapolis-St. Paul Area.
Education and Academic Background
Allison Cleary studied at the University of St. Thomas, where she earned a Bachelor of Arts (B.A.) degree in Communications and Journalism from 2008 to 2012. Prior to that, she attended Minnehaha Academy from 2005 to 2008, completing her high school education. Her academic background has provided her with a strong foundation in communication skills relevant to her professional roles.
Expertise in Change Management and Strategic Planning
Allison Cleary specializes in strategic planning for clients in the healthcare, consumer packaged goods (CPG), and financial services sectors. She plays a key role in developing and implementing agency-wide change management and process improvements. Additionally, she is responsible for department leadership, including hiring new talent and establishing employee growth plans, which enhances team performance and development.
Agile and Scrum Methodologies
In her current role, Allison Cleary facilitates Scrum ceremonies and Agile processes to enhance product development and release efficiency. Her expertise in Agile methodologies allows her to effectively manage projects and improve collaboration within teams, ensuring timely delivery of high-quality outcomes.