Laura Cardell
About Laura Cardell
Laura Cardell is an Associate Brand Media Manager at Collective Measures | Media & Analytics, where she has worked since 2023. She has a diverse background in digital marketing and marketing strategy, with previous roles in both corporate and nonprofit sectors.
Current Role at Collective Measures
Laura Cardell currently serves as the Associate Brand Media Manager at Collective Measures | Media & Analytics in Minneapolis, Minnesota. She has held this position since 2023. In her role, she focuses on brand media management, leveraging her extensive experience in digital marketing and media strategy to enhance brand visibility and effectiveness.
Previous Experience in Brand Media Planning
Before her current role, Laura worked at Collective Measures in various capacities. She was a Brand Media Planner from 2022 to 2023 and an Associate Brand Media Planner from 2021 to 2022. Additionally, she began her journey at Collective Measures as a Brand Media Intern from 2020 to 2021. This progression highlights her growth and expertise in brand media planning.
Educational Background in Marketing and English
Laura Cardell earned her Bachelor of Arts degree in Marketing and English from the University of St. Thomas. She studied there from 2016 to 2020, gaining a solid foundation in both marketing principles and effective communication skills, which she applies in her professional roles.
Diverse Work Experience
Laura has a diverse work history that spans both corporate and nonprofit sectors, as well as agency roles. She has held various positions, including Marketing and Communications Intern at UnitedHealth Group, Digital Marketing Specialist at Tommie Communications, and Marketing Contractor at the Minnesota Association for Marriage and Family Therapy. This varied experience contributes to her comprehensive understanding of marketing strategies.
Skills in Campaign Execution and Writing
Laura possesses strong skills in campaign execution and optimization, complemented by her writing and editing abilities. She has authored an article focused on effectively measuring awareness-driving media, showcasing her expertise in the field of marketing and media strategy.