Laura Foote
About Laura Foote
Laura Foote is a Senior Performance Media Planner at Collective Measures | Performance Marketing, where she has worked since 2021. She has a background in media strategy and project management, having previously held positions at ICF Next, Custom Intercept Solutions, and Olson.
Current Role at Collective Measures
Laura Foote serves as a Senior Performance Media Planner at Collective Measures | Performance Marketing. She has held this position since 2021, contributing her expertise in media planning and performance marketing strategies. Her role involves developing and executing media plans that optimize client performance across various digital channels.
Previous Experience at ICF Next
Prior to her current role, Laura worked at ICF Next as an Associate Media Strategist from 2018 to 2021. During her three years in Minneapolis, Minnesota, she focused on media strategy development and implementation, enhancing her skills in performance media planning.
Career Background in Media and Project Management
Laura has a diverse background in media and project management. She worked as a Project Manager at Custom Intercept Solutions from 2015 to 2018. Additionally, she served as a Jr. Connections Strategist at Olson from 2018 to 2020, where she further honed her media strategy skills.
Educational Background at University of Minnesota
Laura Foote studied at the University of Minnesota, where she earned a Bachelor of Arts degree in Communications. Her studies spanned from 2011 to 2014. She also completed a Bachelor of Arts from 2011 to 2015, further solidifying her foundation in the field.
Early Career Experience
Laura's early career includes a role as a Student Assistant at the University of Minnesota Athletic Communications Office from 2011 to 2014. She also gained experience as an Operations Intern at Wells Fargo for three months in 2014, which contributed to her understanding of operational processes in a corporate environment.