Customer.io
Customer.io is a platform trusted by over 7,600 brands globally for data-powered communication, offering a visual workflow builder, omnichannel messaging, and robust data integration features.
Services
Customer.io provides a comprehensive suite of services focused on data-powered communication. The platform supports omnichannel messaging through email, SMS, push notifications, in-app messaging, and ad audiences. A visual workflow builder with a drag-and-drop interface allows users to automate messaging tasks efficiently. Advanced features include analytics, conversion goals, and A/B and cohort testing for optimizing communications. The platform ensures real-time data movement with APIs and webhooks and offers reverse ETL support for data warehouses, including Snowflake and BigQuery.
Features
Customer.io offers multiple features designed to enhance communication strategies. The platform includes a collaborative code editor called Parcel for creating high-quality emails. Users can also integrate custom objects to improve message precision with additional data attributes. The ad audience sync feature supports platforms like Google, Facebook, Instagram, and YouTube. Additionally, Customer.io provides unlimited data sources and destinations to ensure seamless data integration. Compliance with GDPR, HIPAA, SOC 2 Type II, and CCPA standards ensures strong data security.
Startup Program
Customer.io offers a specialized startup program for companies with less than $2 million in funding. This program includes all core features of the platform, making it accessible for smaller ventures to scale their data-powered communication efforts. Additionally, startups benefit from Customer.io’s extensive support resources and documentation, enabling them to integrate and utilize the platform effectively right from the start.
Support and Documentation
Customer.io provides comprehensive support and documentation to assist users in maximizing the benefits of the platform. Higher-tier plan customers receive a dedicated customer success manager and premium support. The platform also maintains detailed documentation to help users understand and implement its features. This support infrastructure ensures that businesses of all sizes can effectively use Customer.io to enhance their messaging and data strategies.
Compliance and Data Residency
Customer.io prioritizes data security with compliance to GDPR, HIPAA, SOC 2 Type II, and CCPA standards. Users have the option to choose data residency between the EU or US to meet specific regulatory needs. These compliance measures ensure that user data is managed and stored securely, providing peace of mind for businesses relying on the platform for their communication needs.