Daasity
Daasity, founded in 2017, is an eCommerce analytics platform designed for consumer product brands, offering over 60 integrations and comprehensive data analysis capabilities.
Company History
Daasity was founded in 2017, marking its entry into the eCommerce analytics space. Over the years, Daasity has grown to become the first and only analytics platform built exclusively for consumer product brands. Its continuous development and focus on enhancing data capabilities have established the company as a key player in the industry.
Services
Daasity offers a wide range of services designed to maximize eCommerce analytics efficiency. These services include managed services, custom development, and strategic analysis. Additionally, Daasity provides automated reports, strategic guidance, and custom development to enhance data capabilities for its clients. Their services cater to both seasoned data professionals and everyday users, ensuring comprehensive support.
Products
Daasity's platform transforms data chaos into clarity by aggregating multichannel data into a single source of truth. It supports over 60 integrations with major eCommerce and retail tools such as Amazon, Klaviyo, GA4, and TikTok. Key features include data extraction, loading, transforming, visualizing, and activating data. Additional capabilities include a Unified Notification Schema for data modeling, automated error correction, demand forecasting, inventory optimization, and support for various analytics categories, including Amazon, retail, subscription, and customer segmentation.
Partnerships and Acquisitions
Daasity has formed strategic partnerships and acquisitions to enhance its platform's capabilities. Noteworthy collaborations include teaming up with Okendo to improve customer review analytics and acquiring Red Fox Analytics to bolster its data analytics for retail-focused consumer packaged goods brands. The company also runs a partner program, encouraging businesses to become Daasity partners and leverage mutual growth opportunities.
Key Integrations
To offer seamless data analytics solutions, Daasity supports integrations with over 60 key eCommerce and retail tools. These include prominent platforms like Amazon, Klaviyo, GA4, and TikTok. By integrating various data sources such as eCommerce, retail, marketing, and customer feedback tools, Daasity’s platform provides a comprehensive view, helping businesses drive growth through well-informed, data-driven decisions.