Bryce Marshall
About Bryce Marshall
Bryce Marshall is the VP of Key Accounts at Drips, with extensive experience in digital marketing and enterprise-class martech/adtech solutions.
Company
Bryce Marshall is currently working at Drips as the VP of Key Accounts. He has been with the company since 2018 in the Cleveland/Akron, Ohio Area. Drips focuses on conversational SMS and marketing automation.
Title
Before his current role, Bryce Marshall held several key positions in the marketing and advertising industry, demonstrating a consistent upward trajectory in his career. His notable previous roles include Director of Solution Consulting - North America at IgnitionOne, Director of Strategic Services at both IgnitionOne and Knotice, and Senior Executive Account Manager at Knotice, Ltd.
Education and Expertise
Bryce Marshall holds a Bachelor of Arts (BA) degree from Calvin College, where he studied from 1995 to 1999. He brings significant expertise in driving revenue growth through enterprise-class martech/adtech SaaS and services solutions in B2C. His specialization includes digital marketing channels such as lead conversion optimization, lead acquisition, and call center operations. Additionally, he is experienced in content and site personalization, programmatic display, paid search, email, social media, CRM/direct marketing, and analytics.
Background
Throughout his career, Bryce Marshall has amassed extensive experience in various facets of digital marketing. He has been instrumental in helping enterprises develop SMS-first outreach strategies, particularly in the insurance, financial services, and home services industries. His previous roles have equipped him with the skills necessary to efficiently manage and optimize lead acquisition and conversion processes.