Chris Clarke

Chris Clarke

Executive Chairman @ Empower MediaMarketing

About Chris Clarke

Chris Clarke Executive Chairman

Chris Clarke serves as the Executive Chairman, recognized as one of the most influential figures in the advertising and marketing sectors. His strategic vision and pioneering approaches have consistently set new standards in the industry. Clarke's leadership roles have demonstrated his capability to innovate and drive significant growth for multiple organizations.

Revolutionizing Marketing: Early Innovations

In the early 90s, Chris Clarke played a pivotal role in transforming the marketing landscape by establishing guerilla marketing strategies. His contributions continued into the early 2000s with the innovation of digital marketing techniques. These groundbreaking methods have influenced marketing practices globally, establishing Clarke as a key thought leader in the industry.

Founder of Nitro and Global Expansion

In 2001, Chris Clarke founded Nitro in Shanghai, and under his leadership, the company rapidly grew into a global network. Nitro established itself with a diverse client base, including major brands such as Mars, Nike, Unilever, and Coca-Cola. Clarke's strategic direction facilitated Nitro's swift international expansion, marked by the establishment of multiple global offices.

Leading Nitro Through Merger with Sapient

In 2009, Chris Clarke led Nitro through a significant merger with Sapient, forming SapientNitro. This merger resulted in the creation of the largest independent advertising and digital agency globally at the time. Clarke's forward-thinking leadership ensured the seamless integration of both companies, setting a new benchmark in the advertising and digital realm.

Philanthropy Boards and Committees

Beyond his professional achievements, Chris Clarke is deeply involved in philanthropic efforts. He serves on the board of several foundations, including The Chopra Foundation, Children of Fallen Patriots, MindUp, and Malaria No More. His commitment to these causes showcases his dedication to making a positive impact on society through various charitable initiatives.

Tony Award-Winning Broadway Producer

Chris Clarke is also recognized in the arts as a Tony Award-winning Broadway producer. He has co-produced notable productions, including the musical-comedy adaptation of 'Tootsie' and the Broadway hit 'American Buffalo'. Clarke's contributions to the theater world highlight his versatile talents and his dedication to cultural enrichment.

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