Sarah Clausius
About Sarah Clausius
Sarah Clausius: VP, Media Strategy
Sarah Clausius currently holds the position of Vice President of Media Strategy. Her role involves overseeing media strategies, ensuring alignment with business goals, and delivering effective media plans that drive results. Clausius leverages her extensive experience in the industry to craft strategic, data-driven marketing campaigns that resonate with target audiences.
Sarah Clausius' 11-Plus Years in the Media Industry
Sarah Clausius has over 11 years of experience in the media industry. During this time, she has developed deep insights into media planning and strategy. Clausius has a proven track record of driving successful campaigns and understands the nuances of media buying, audience targeting, and integrated marketing.
Sarah Clausius' Role at Mindshare
Before her current role, Sarah Clausius served as the Strategic Planning Director at Mindshare. In this capacity, she worked directly with prominent brands like Abbott and Kimberly Clark. Clausius was responsible for leading and revamping the media mix for these brands, focusing on integrated marketing, audience planning, and personalized messaging.
Sarah Clausius' Expertise in Integrated Marketing and Audience Planning
Sarah Clausius has played an integral role in leading and overhauling brand media mixes through integrated marketing and audience planning. Her ability to blend different media channels and create cohesive strategies has been key in reaching valuable audiences. Clausius' work ensures that marketing efforts are personalized and effectively positioned to generate optimal results.
Sarah Clausius' Storytelling and Consumer Experience Skills
Sarah Clausius is known for her knack for storytelling and her in-depth understanding of the consumer experience. She has the ability to identify and reach the most valuable audiences for her clients while producing consistent and unparalleled results. Clausius' storytelling skills help in crafting compelling narratives that engage and captivate audiences.