Fair Square
Fair Square, formerly known as Fair Square Medicare among other names, is a health insurance brokerage firm based in New York and San Francisco, focusing on improving healthcare purchasing for seniors with a notable NPS score of 98.
Company History
Fair Square, initially launched as Help Button, has undergone several name changes, including Virgil Insurance and Fair Square Medicare, before settling on its current name. Officially founded on March 16, 2020, the company is part of the Y Combinator W20 batch. Located in New York, NY, and San Francisco, CA, Fair Square primarily serves the United States and offers some remote services. Despite being in the early stages of development, Fair Square has already reached 10,000 people across the country.
Services Offered
Fair Square provides health insurance brokerage services specifically designed for seniors. The company aims to simplify the healthcare purchasing process, making it easier for seniors to navigate their insurance options. Positioned as a trusted advisor, Fair Square assists with both health insurance and financial planning. They have achieved an impressive Net Promoter Score (NPS) of 98, significantly higher than the industry average of 13.
Locations and Regions
Fair Square operates out of New York, NY, and San Francisco, CA. They offer their services primarily within the United States but also cater to regions across America and Canada. The company provides both local and remote services, making it accessible to a broader audience. Despite their small team size of 20 employees, they manage to have a wide-reaching impact.
Industry and Sub-industry
Fair Square operates within the healthcare industry, with a specific focus on consumer health and wellness. The company's services are targeted towards seniors, aiming to improve their healthcare purchasing experience. As part of the larger healthcare ecosystem, Fair Square leverages its niche positioning to provide specialized insurance and financial planning advice for its clientele.
Y Combinator Involvement
Fair Square is a graduate of the Y Combinator W20 batch, which helped them launch and establish their business in early 2020. Participation in Y Combinator has provided the company with valuable resources and networking opportunities that have been instrumental to its early-stage development and growth. This connection also reinforces Fair Square's commitment to innovation and its drive to be a trusted advisor in the senior health insurance market.