Forsta
Forsta offers a comprehensive Human Experience (HX) platform with tools for data gathering, analysis, visualization, and action, serving over 2,500 customers globally.
Forsta's Human Experience (HX) Platform
Forsta offers a comprehensive Human Experience (HX) platform designed to gather, analyze, visualize, and act on data. This platform includes tools such as survey software, online panel management software, Voice of Customer software, Voice of Employee survey software, digital diaries and communities, online focus groups, social listening tools, behavioral and operational data, and crowdsourcing. The platform provides advanced analytics features like text analytics, voice sentiment analysis, and exploratory analysis to support data storytelling, effective reporting, and mobile reporting. Forsta integrates easily with commonly used platforms and emphasizes security and accessibility.
Global Reach and Recognition
Forsta has a global presence, serving over 2,500 customers in more than 100 countries. The company has been recognized as a leader in the 2024 Gartner® Magic Quadrant™ for Voice of the Customer. Forsta has also formed strategic partnerships and acquisitions to enhance its offerings, such as the partnership with Cint to reduce survey fraud and the acquisition of the crowdsourcing and innovation platform HelloIgnite. Additionally, Forsta and Rio SEO have combined their technology solutions to span the entire customer journey.
Industry-Specific Solutions
Forsta offers a variety of industry-specific solutions tailored to address the needs of different sectors. For instance, Forsta Retail HX unifies customer, employee, and brand data for retailers. The platform also includes market research tools such as product development software, market research survey software, qualitative research software, and research workflow management. These specialized solutions are aimed at elevating customer experience, improving brand perception, boosting employee engagement, driving revenue growth, and reducing costs while increasing efficiency.
Client Services and Support
Forsta provides a range of services to support its clients, including client services, learning and enablement, participant management, and technical assistance. The company is committed to helping its clients make the most of its HX platform and achieve their business goals through comprehensive support and resources. Forsta's extensive directory of over 1,200 streaming facilities for in-person focus groups further aids clients in conducting effective and impactful research.
Commitment to Diversity, Equity, and Inclusion
Forsta is dedicated to fostering a culture of diversity, equity, and inclusion. This commitment is reflected in initiatives such as the Diversity, Equity, and Inclusion Steering Committee and Employee Resource Groups. The company's culture emphasizes values like collaboration, innovation, client partnership, attention to detail, and personal responsibility. Forsta also hosts a podcast series featuring industry leaders who discuss various aspects of human experience and customer insights.