Geena Rocero
About Geena Rocero
Geena Rocero is the founder of Genuine, a role she has held since 2011 in Boston, Massachusetts. She is also the founder of Gender Proud, an advocacy campaign for transgender rights, and has a background in modeling and project coordination.
Work at Genuine
Geena Rocero has served as the Founder of Genuine since 2011. Based in Boston, Massachusetts, she has led the organization for over 13 years. Genuine focuses on advocacy and support for marginalized communities, particularly in the realm of gender identity and expression. Under her leadership, the organization has developed initiatives aimed at promoting inclusivity and awareness around transgender issues.
Previous Experience in Modeling
Before founding Genuine, Geena Rocero worked as a model at Next Model Management from 2010 to 2011 in New York City. This role provided her with insights into the fashion industry and the challenges faced by individuals in the modeling profession, particularly those from diverse backgrounds.
Education and Expertise
Geena Rocero studied Psychology at Laney College from 2003 to 2005. This educational background has informed her advocacy work, particularly in understanding the psychological aspects of gender identity and the importance of mental health support for transgender individuals.
Advocacy and Gender Proud
In February 2014, Geena Rocero founded Gender Proud, an advocacy campaign dedicated to advancing transgender rights. The campaign focuses on the right of transgender individuals to self-identify on legal documents without the requirement of physical alterations. Rocero works towards achieving global recognition for the legal right to change one's gender marker, emphasizing the importance of self-identification.
Role at Inc. Magazine
Geena Rocero briefly worked as a Project Coordinator at Inc. Magazine in 2008 for a period of four months in New York City. This experience contributed to her skills in project management and coordination, which she later applied in her advocacy work.