Jessamyn Wallace
About Jessamyn Wallace
Jessamyn Wallace is a Senior User Experience Designer at Genuine, where she has worked since 2018. She holds a Bachelor's degree in Advertising and Psychology from Boston University and has experience in various roles related to planning and advertising.
Work at Genuine
Jessamyn Wallace has been employed at Genuine as a Senior User Experience Designer since 2018. In this role, she contributes to the strategic development and research processes, enhancing user experiences for various projects. She manages a team of planners, overseeing their work and ensuring alignment with project goals. Her experience at Genuine spans six years, during which she has played a key role in refining creative briefs for real-world clients.
Previous Experience
Before joining Genuine, Jessamyn Wallace held several positions in the Greater Boston Area. She worked at Boston University AdLab as the Vice President of Planning for three months in 2016. Prior to that, she served as the Head of Advertising at The BU Buzz Magazine for four months in 2015-2016. Additionally, she was a Junior Brand Planner at MMB from 2016 to 2018, where she gained valuable experience in brand strategy and planning.
Education and Expertise
Jessamyn Wallace earned her Bachelor's degree in Advertising and Psychology from Boston University, studying from 2013 to 2017. This educational background provides her with a solid foundation in both creative and analytical aspects of user experience design. Her studies have equipped her with skills that are applicable in her current role, where understanding user behavior is crucial.
Background
Jessamyn Wallace is based in the Greater Boston Area. Her career trajectory reflects a focus on user experience design and brand strategy. She has developed her expertise through various roles in advertising and planning, contributing to her current position at Genuine. Her involvement in editing and refining creative briefs demonstrates her commitment to delivering effective solutions for clients.