Lee Tross
About Lee Tross
Lee Tross is a Senior Client Partner at Infillion, where he has worked since 2022. He has extensive experience in media and advertising, having held various roles in organizations such as Michigan Litigation Law, Bounce Children's Foundation, and Omnicom Media Group.
Work at Infillion
Lee Tross currently serves as a Senior Client Partner at Infillion, a position he has held since 2022. In this role, he works in a hybrid capacity, contributing to client relationships and strategic initiatives. Prior to this position, he was a Senior Account Executive at Infillion for one year, where he focused on client management and campaign execution.
Education and Expertise
Lee Tross earned a Bachelor of Business Administration with a focus on Advertising & Promotion from Western Michigan University's Haworth College of Business, completing his studies from 2007 to 2011. He possesses expertise in media math, which is essential for analyzing and optimizing advertising campaigns. Additionally, he is skilled in various media and advertising tools, including AdViews, opTV, and AdRelevance.
Background
Lee Tross has a diverse professional background in marketing and advertising, with experience spanning over a decade. He has worked in various roles, including Account Executive positions at companies such as true[X], IDG TechNetwork, and Tremor Video. His experience also includes strategic roles at Omnicom Media Group and campaign management at Pandora.
Previous Roles and Experience
Before joining Infillion, Lee Tross held several significant positions. He worked as a Marketing and Communications Consultant at Michigan Litigation Law from 2017 to 2020. He also served on the Emerging Leaders Board at Bounce Children's Foundation for seven years. His earlier roles include working as an Advertising & Promotion Director at SaveYourTuition and as a Home Electronics Sales Consultant at Sears, Roebuck and Co.
Skills and Tools
Lee Tross possesses strong skills in design software, specifically Adobe InDesign and Adobe Photoshop. His background in retail initiatives suggests a focus on retail marketing strategies, enhancing his ability to develop effective advertising campaigns. His proficiency in media math further supports his capability in analyzing campaign performance.