Wafaa Madane
About Wafaa Madane
Wafaa Madane is currently the Integrated Marketing B2B Franco Africa Region at Infobip, with over a decade of experience in marketing roles focused on the Maghreb and Francophone Africa regions.
Company
Wafaa Madane currently works at Infobip, holding the position of Integrated Marketing-B2B-Franco Africa Region. She transitioned to this role in October 2021 after her tenure at 3M.
Title
Integrated Marketing B2B Franco Africa Region at Infobip. Wafaa specializes in integrated marketing strategies targeted at the Franco Africa region.
Professional Background
Wafaa Madane has held various marketing roles, accumulating over a decade of experience primarily focused on the Maghreb and Francophone Africa regions. She spent significant portions of her career at 3M, where she held progressively responsible marketing positions from 2011 to 2021. Her roles at 3M included Marketing Specialist, Marketing Services Department Supervisor, and Regional Channel Marketing Manager. Before joining 3M, Madane gained initial marketing experience through various internships at companies such as La FBPMC, BMCI, BESTMARK TELECOM, Total, and 2WLS: World Wide Loyalty System.
Education and Expertise
Wafaa Madane studied at Ecole Nationale de Commerce et de Gestion de Settat from 2006 to 2011, where she specialized in Marketing et Actions Commerciales and achieved a Bac+5 degree. This educational background supported her extensive career in marketing roles within the B2B sector, specifically for the Maghreb and Francophone Africa regions.
Achievements at 3M
At 3M, Wafaa Madane significantly contributed to the company's marketing efforts for the Maghreb and Francophone Africa regions. She served as a Marketing Specialist from 2011 to 2015 and then took on the role of Marketing Services Department Supervisor from 2015 to 2018. Madane's last role at 3M, from 2018 to 2021, was as the Regional Channel Marketing Manager. Over these years, she honed her skills in B2B marketing and channel marketing, paving the way for her current role at Infobip.