Yazan Al Sawalha
About Yazan Al Sawalha
Yazan Al Sawalha is a Content Marketing and Social Media Senior Specialist at Infobip, based in Amman, Jordan, with a background in digital marketing and quality assurance.
Current Role at Infobip
Yazan Al Sawalha serves as the Content Marketing and Social Media Senior Specialist for the EMEA region at Infobip, based in Amman, Jordan. In this role, he leads the regional content and positioning strategy, which has significantly boosted brand awareness and market leadership. He also architects and executes high-impact social media strategies that result in substantial follower growth and engagement. Additionally, Al Sawalha manages a diverse content calendar and strategically allocates the Paid Social budget to maximize ROI through data-driven optimization.
Previous Roles at Umniah
Before joining Infobip, Yazan Al Sawalha held multiple positions at Umniah in Amman Governorate, Jordan. From 2018 to 2022, he was the Digital Marketing & Communications Supervisor, and before that, from 2017 to 2018, he worked as the Digital Marketing Senior Officer. Earlier, he served as the Social Media Senior Officer from 2015 to 2017. His tenure at Umniah began as a Quality Assurance Officer, a role he held from 2010 to 2015.
Educational Background
Yazan Al Sawalha achieved his Bachelor's degree in Software Engineering from Balqa Applied University, where he studied from 2006 to 2010. Prior to that, he earned his General Secondary Education Certificate in Information Technology from Latin Patriarchate school, completing his studies there in 2006.
Content and Social Media Expertise
In his current role at Infobip, Yazan Al Sawalha manages and elevates content quality and empowers the sales team with updated presentations. He crafts various types of content including white papers, blogs, and sales decks in both English and Arabic. Al Sawalha also forges cross-functional partnerships to promote events, develop thought leadership, and manage sponsorships, further enhancing Infobip's footprint in the EMEA region.
Personal Interests and Community Involvement
Beyond his professional life, Yazan Al Sawalha enjoys staying fit and healthy by regularly going to the gym. He is actively involved in charity and community work aimed at positively impacting the environment. To stay current with the latest developments in technology, he continues to engage in learning opportunities and also practices photography for personal inspiration.