InfoTrust
InfoTrust is a digital analytics consulting, data governance, and technology agency that provides a range of services including Google Cloud support, data privacy solutions, and advanced analytics to various industries worldwide.
Services
InfoTrust offers a wide range of services including digital analytics consulting, data governance, and technology solutions. They are specialists in Google Cloud services and provide Google Marketing Platform implementation and integration. InfoTrust offers additional services such as machine learning, predictive modeling, and CRM integration. Their comprehensive solutions also cover data science acceleration, dashboarding, reporting, and visualization.
Specializations
InfoTrust prides itself on specializations in several key areas. They offer services in data insights and activation, data privacy, strategy, and governance. The company also has deep expertise in data governance and consent management, advanced analytics, and strategic privacy risk assessments. Their approach is privacy-centric, ensuring compliance with various regulations.
Industries Served
InfoTrust serves a diverse range of industries including retail and eCommerce, CPG and multi-brand, media and publishing, finance, insurance and crypto, and health and fitness. Their team of analytics specialists is adept at tailoring services to meet the specific needs of these industries, ensuring optimal performance and compliance.
Google Analytics 4 Migration
InfoTrust provides a comprehensive migration solution to Google Analytics 4. This includes the full scope of services from strategy and planning to execution and support. Their team of experts ensures a seamless transition, helping clients leverage the new features and capabilities of Google Analytics 4 for enhanced data insights.
Resources and Tools
InfoTrust offers a variety of resources to support their clients' needs. These include books, articles, guides, on-demand webinars, videos, and newsletters. They also host upcoming events and provide business risk assessments. Additionally, InfoTrust has developed a proprietary tag auditing platform called Tag Inspector to ensure accurate data collection and compliance.