Inito
Inito, based in Bengaluru, India, offers an innovative at-home fertility hormone tracking solution, providing accurate results for four key hormones using a single test strip.
Services
Inito offers an at-home fertility hormone tracking solution. The Inito Fertility Monitor provides accurate results for Estrogen, LH, PdG (urine metabolite of progesterone), and FSH. This device tracks up to six fertile days and confirms ovulation by measuring all four hormones in just ten minutes. The monitor is distinctive in its ability to measure four hormones on a single test strip and offers real numerical values of fertility hormones, which is beneficial for users with irregular cycles. Inito's products are HSA/FSA eligible, and they provide free shipping within the United States.
Locations
Inito is based out of Bengaluru, Karnataka, India. Their services cater to regions including India, South Asia, and globally with a remote and partly remote workforce structure. The company primarily operates online, making their products accessible worldwide.
Industry and Sub-industry
Inito operates within the Healthcare industry, specifically in the Consumer Health and Wellness sub-industry. The company's focus is on providing innovative fertility tracking solutions that empower users to monitor and manage their reproductive health from the comfort of their homes.
Products
The main product offered by Inito is the Inito Fertility Monitor, an all-in-one device that measures Estrogen, LH, PdG, and FSH using a single test strip. This monitor is registered with the U.S. Food and Drug Administration (FDA) as a Class I medical device. It currently supports iPhone models 7 and up, with Android support not available at the moment. The Inito Fertility Monitor and test strips are exclusively available for purchase online.
Y-Combinator Batch
Inito was part of the Y-Combinator Winter 2019 batch. This prestigious startup accelerator is known for nurturing promising startups and helping them scale their operations and impact.