Lien Swings
About Lien Swings
Lien Swings serves as the Head of Commercial Operations at Intrinsic, a position she has held since 2024. With a diverse background in marketing and operations, she has previously worked at Google and X, the moonshot factory, among other roles.
Work at Intrinsic
Lien Swings has been serving as the Head of Commercial Operations at Intrinsic since 2024. In this role, Swings oversees commercial strategies and operations, contributing to the company's growth and market presence. Prior to this position, Swings worked in various capacities at Intrinsic, including Marketing Strategy & Operations from 2023 to 2024 and as a Product Marketing Manager from 2021 to 2023. These roles involved developing marketing strategies and managing product marketing initiatives.
Previous Experience at Google
Lien Swings has extensive experience at Google, where Swings held multiple roles over several years. Swings worked as an Account Strategist from 2014 to 2016 in Dublin, Ireland, and later transitioned to a Product Marketing Manager role from 2017 to 2021 in San Francisco. Additionally, Swings served as an Associate Product Marketing Manager from 2016 to 2017. This experience provided a solid foundation in marketing and account management within a leading technology company.
Experience at X, the Moonshot Factory
In 2021, Lien Swings worked as a Product Marketing Manager at X, the moonshot factory, for a brief period of two months in the San Francisco Bay Area. This role involved innovative product marketing strategies aimed at developing groundbreaking technologies.
Education and Expertise
Lien Swings holds a Master of Science in Communication Sciences from Ghent University, which was completed between 2013 and 2014. Swings also participated in an Erasmus Exchange Program at Karlstad University, studying Communication and Media Studies from 2012 to 2013. Prior to that, Swings earned a Bachelor of Science in Communication Sciences from Ghent University from 2010 to 2013. This educational background supports a strong foundation in communication and marketing principles.
Early Career and Consulting Roles
Before joining Google, Lien Swings gained experience in various marketing and consulting roles. In 2014, Swings worked as a Marketing Consultant at Zappware and as a Creative Strategist at gents agency, both for two months. Additionally, Swings served as an Account Manager at gents agency in 2013. These early career experiences contributed to the development of marketing and strategic skills.