Juicy Marbles
Juicy Marbles, based in Ljubljana, Slovenia, is a pioneering food company that develops plant-based whole cuts using proprietary protein texturing technology, aiming to make the meat industry more sustainable.
Services
Juicy Marbles offers plant-based whole cuts of meat designed to match the taste, price, and convenience of animal-derived counterparts. These products are easy to cook and packed with nutrients. Additionally, they provide recipes for dishes like Grandma's Brisket, Philly Cheesesteak, Steak Salad, and Filet with Chickpea Patties. The company also runs a section for food service, targeting restaurants and stores with their offerings. They engage with their community through the Juicy Newsletter, which provides notifications about new products, deals, and giveaways.
Products
The product line of Juicy Marbles includes plant-based meat alternatives such as thick-cut filets, bone-in ribs, and whole-cut loins. These products are developed using proprietary protein texturing technology, aimed at replicating the experience of animal-derived meat. The company ensures their offerings are packed with nutrients and are compatible with a variety of recipes. These offerings are intended to help consumers reduce meat consumption while enjoying familiar meals.
Vision and Mission
Juicy Marbles aims to produce a variety of meat products that match their animal-derived counterparts in taste, price, and convenience. Their mission is to accelerate the transition of the meat industry into a more sustainable future by significantly reducing meat consumption by 2030. The goal is not only to provide plant-based alternatives but also to have a substantial impact on sustainability within the food and beverage industry.
Industry and Sub-industry
Juicy Marbles operates within the consumer industry, specifically in the food and beverage sub-industry. They focus on providing plant-based meat alternatives, leveraging proprietary technologies to create products that mimic the texture and taste of traditional meat. They are part of the growing movement towards sustainable food practices.
History and Company Development
Juicy Marbles, formerly known as Bevo, is located in Ljubljana, Slovenia, and was developed by Formidable Foods, Inc. in the US. Despite its small team size of three, the company has made significant strides since being part of the Y-Combinator W21 batch. They utilize proprietary technology to produce plant-based meat products in Slovenia, EU, and aim to expand their impact across multiple regions, including Europe and remote locations.