Knowland
Knowland provides event intelligence and hospitality sales solutions, featuring tools like Portfolio Capture, Market Analytics, and a Sales Calculator. Celebrating 20 years in the industry, Knowland supports hotels, CVBs, and DMOs with actionable insights to drive sales and profitability.
Services
Knowland provides event intelligence and hospitality sales solutions designed for hotel properties, above property management, CVBs, and DMOs. The platform includes various features such as Portfolio Capture, Market Analytics, and a Sales Calculator. Knowland's Market Segmentation Analysis and Account Alerts offer hotel sales teams actionable insights and push intelligence to enhance sales productivity. Additionally, Knowland offers a premium add-on for verified planner contacts.
Specialized Tools and Features
Knowland's platform is equipped with a range of tools aimed at optimizing sales productivity for the hospitality sector. Its Sales Calculator helps sales teams gauge the value of their selling time, while the Market Snapshot provides easily digestible market analytics. The Hospitality Group & Business Performance Index developed in collaboration with Amadeus tracks industry trends. Detailed insights into group business activities by market segment and a Premium Contact Data add-on further enhance the utility of the platform.
Industry Certification and Training
Knowland offers a certification program for hospitality professionals. This initiative aims to equip industry personnel with the knowledge and skills necessary to leverage Knowland’s event intelligence solutions effectively. The program ensures that hospitality professionals can maximize the platform’s capabilities for driving higher sales and improving portfolio value.
Sustainability Initiatives
Knowland supports sustainability efforts through its partnership with the National Forest Foundation for reforestation projects. As part of this collaboration, Knowland has committed to planting over 1,000 trees through 2024. These initiatives underline the company's commitment to contributing positively to environmental sustainability.
Company History and Milestones
Knowland has been serving the hospitality industry for over 20 years. Known for being powered by the world's largest events database, Knowland provides tools and insights that help hotels drive higher sales and improve business performance. The company's continuous innovation in market intelligence solutions, including the recent launch of Market Segmentation Analysis and Account Alerts, reflects its longstanding expertise and commitment to the industry.