Liftigniter
Liftigniter, originally named Petametrics and based in San Francisco, specializes in real-time website and mobile app optimization using advanced machine learning for publishers and retailers, aiming to enhance user engagement and conversion rates.
Company History
Liftigniter, originally named Petametrics, was founded in 2014. The company was a part of Y Combinator's Winter 2014 (W14) batch. Liftigniter's core mission has always been to make high-level machine learning accessible and affordable for all businesses. The company has since been acquired by Maven and is headquartered in San Francisco, CA, USA.
Services
Liftigniter provides a personalization platform that helps publishers and retailers optimize their websites and mobile apps in real-time. The company's machine learning solutions are designed to put the perfect piece of content in front of users at the exact moment they are most likely to engage or convert. Liftigniter's services target improvements in click-through rates (CTR), engagement, and conversion.
Products
Liftigniter offers a platform that increases conversions through relevant, timely recommendations without compromising user privacy. The platform supports both ecommerce and media industries and provides a JavaScript SDK and API integration for developers. The machine learning technology continuously updates to stay in sync with users and content.
Technical Expertise
Liftigniter’s team consists of PhDs with extensive experience in building state-of-the-art personalization systems at a massive scale, including those for some of the largest companies in the world. The core technology behind Liftigniter is built by the same team responsible for YouTube’s recommendation algorithm.
Industry Recognition
Liftigniter has been featured in various press outlets such as Retail Customer Experience, Y Combinator, TechCrunch, Bloomberg, and AI Tech Awards. The company is trusted by industry leaders across various sectors to deliver a high level of personalization akin to what major organizations like Amazon and Spotify provide.