Mapsted
Mapsted provides scalable location-based services and powerful CMS software for various industries, offering indoor and outdoor navigation without relying on external hardware.
Company Overview
Mapsted provides scalable location-based services and powerful CMS software to enhance any journey, both indoor and outdoor. The company's technology does not rely on Bluetooth beacons, external Wi-Fi, or additional external hardware, making it highly scalable and easy to deploy. Mapsted has mapped over 1 billion square feet and holds over 100 patents, showcasing its innovation and extensive reach in the field.
Industries Served
Mapsted's location technology is used in a variety of industries, including shopping malls, universities, hospitals, transportation hubs like railways, and resorts. This versatility allows Mapsted to provide customized solutions tailored to different sectors' unique needs, enhancing user experience across multiple environments.
Products
Mapsted offers a comprehensive suite of products, including indoor/outdoor navigation solutions, hyperlocal intelligent marketing, and real-time analytics. Its indoor blue-dot navigation technology provides 1-5 meter accuracy indoors and outdoors with millisecond processing speeds. Additional offerings include contextual messaging, audience segmentation, location-based advertising, marketing CRM software, and traffic flow analysis tools.
Innovative Solutions
Mapsted's technology solutions stand out due to their reliance-free model that excludes Bluetooth beacons, Wi-Fi, or additional external hardware. Features like real-time location sharing, accessibility routing, including voice navigation and environmental alerts, and seamless outdoor-indoor navigation showcase the advanced capabilities of Mapsted's platform. The company's geofencing marketing technology also allows for precision-targeted applications, enhancing marketing strategies without the need for traditional hardware.
Analytics and Insights
Mapsted's real-time analytics platform provides instant insights into customer behavior, aiding businesses in making data-driven decisions. The company's predictive analytics tools help uncover risks, prevent problems, and discover new opportunities. Pattern visualization tools offer valuable insights into traffic flow patterns, helping businesses optimize their spaces for improved safety and efficiency. Traffic flow analysis software allows businesses to understand space interaction dynamics and enhance overall operational effectiveness.