Media.net
Media.net is a leading global advertising company that manages over 70 million paid ad clicks each month and operates a comprehensive portfolio of advertising technology across various formats.
Company Overview
Media.net is a leading global advertising company offering a comprehensive portfolio of advertising technology. Their platform supports search, native, display, mobile, local, product, and video ads. Media.net manages high-quality ad supply on over 500,000 websites and generates over 70 million paid ad clicks each month. It is one of the Top 5 largest ad tech companies worldwide by market cap and the second largest contextual advertising business by revenue.
Products and Technology
Media.net's technology platform includes proprietary machine-learning algorithms, sophisticated data processing, and detailed analytics capabilities. They were the original creators of the display-to-search (D2S) ad format. Media.net's ad units can be implemented easily with just a short snippet of code and can activate multiple formats without additional integration work. Their platform offers dynamic optimization by introducing competition between different ad formats and provides extensive reporting and analytics.
Global Operations
Media.net has over 1300 employees across North America, Europe, and Asia. The company's US headquarters is based in New York, while its global headquarters is located in Dubai. Media.net's platform is supported by a flexible and scalable infrastructure built in-house, allowing it to operate efficiently on a global scale.
Advertising Solutions
Media.net provides customized native ads that match the look and feel of the publisher's pages for higher user engagement. Their contextual ads are based on proprietary ad formats that filter user intent via relevant search keywords and provide exclusive access to search demand from the Yahoo! Bing Network. They also manage high-quality display ads by connecting with major buyer networks and managing operational overheads. Media.net's marketplace includes unique content-driven demand sources along with direct display demand from leading DSPs competing in a first-price auction.
Support and Account Management
Media.net provides global account management teams that offer 24x7 support and ensure quick turnaround times for their clients. The platform's extensive reporting and analytics capabilities provide a complete overview of performance, allowing clients to optimize their advertising strategies effectively.