Meltwater
Meltwater offers comprehensive media monitoring and analysis services across various platforms, capturing over 500 million pieces of content daily from more than 270,000 sources globally.
Services
Meltwater offers comprehensive media monitoring and analysis services, capturing content from over 270,000 global sources including online news, social media, print, broadcast, and podcasts. The company brings in over 500 million new pieces of content daily and provides real-time analyses through a mobile app available on iOS and Android. Meltwater's services also include AI-driven PR Insights reports, influencer marketing platforms, consumer insights, and sales intelligence suites. The company offers customized reporting options and a network of vetted global print monitoring partners.
Media Monitoring and Analysis
Meltwater monitors a wide array of media channels, including over 15 social media platforms and more than 25,000 podcasts globally. The company features a media intelligence suite that allows monitoring of unlimited keywords, provides real-time alerts, and offers detailed analysis reports. Meltwater's services also include automated real-time alerting for key events, spikes in conversations, and high-impact business events. The platform integrates its capabilities via data and API services for centralized reporting and workflow automation.
PR and Media Relations Tools
Meltwater provides an extensive range of tools for PR and media relations, including a media database with advanced search capabilities, a press release distribution service, and a media relations tool that encompasses media database, distribution, and analysis functionalities. Additionally, AI-driven automated PR Insights reports assist in analyzing media coverage and creating branded, customized, presentation-ready public relations reports.
Social Media and Influencer Marketing
Meltwater's social influencer marketing platform helps in discovering and vetting social influencers, managing relationships, and measuring the ROI of campaigns. The company offers access to comprehensive social media monitoring across over 15 channels, including all content from X. This platform aids in understanding market dynamics, driving effective campaigns, and maximizing social media impact through detailed analytics and customized reporting.
Consumer and Sales Intelligence
Meltwater offers a consumer intelligence suite that combines social data streams with AI and market research expertise to uncover actionable insights. The sales intelligence suite automates competitive intelligence collection and provides real-time alerts on important events. These platforms enable businesses to stay informed about market trends, competitor activities, and consumer behavior, thereby facilitating strategic decision-making and effective market positioning.