MNTN
MNTN provides a Connected TV performance marketing platform, specializing in direct-response advertising solutions for various business types, including B2C and B2B.
Services
MNTN provides a Connected TV performance marketing platform designed to optimize direct-response marketing efforts. The company offers solutions tailored for B2C, B2B, and small business advertising needs. Key features include Automated Optimization, Premium Inventory, Creative Solutions, and a comprehensive Reporting Suite. MNTN also offers a unique Creative-as-a-Subscription service, providing performance-driven TV creatives. Their platform supports nimble measurement and fresh audience targeting through API integrations, ensuring campaigns can be activated with just a few clicks via Simple Activation.
Products
The MNTN platform boasts several notable features aimed at enhancing Connected TV performance marketing. These include Automated Optimization to streamline campaign management, access to Premium Inventory from top streaming TV networks, and extensive Creative Solutions. A unique service offered is Creative-as-a-Subscription, which delivers performance-driven TV creatives. MNTN employs proprietary attribution technology called Verified Visits™, tailored specifically for Connected TV, enhancing the accuracy of campaign performance tracking. The platform's Reporting Suite further helps advertisers optimize their campaigns with detailed insights and metrics.
Sector
MNTN operates within the digital marketing sector, specifically focusing on Connected TV performance marketing. The company's services cater to various advertising needs, including B2C, B2B, and small business campaigns. By partnering with top streaming TV networks, MNTN ensures access to premium inventory. Their use of proprietary technology like Verified Visits™ and integration with APIs for campaign measurement and audience targeting signifies a commitment to leveraging advanced technologies to enhance marketing outcomes in the Connected TV space.
Location
MNTN is headquartered at 823 Congress Avenue #1827, Austin, TX 78768. This location situates the company in a vibrant business environment, conducive to innovation in digital marketing. Being based in Austin, a growing hub for technology and marketing firms, provides MNTN with strategic advantages in talent acquisition, industry collaborations, and staying at the forefront of marketing technology trends.