Clayton Schader
About Clayton Schader
Clayton Schader serves as the Managing Director of Mid-Market Sales at MNTN, where he leads a team focused on Connected TV advertising for B2B marketers. He has a background in hospitality and restaurant management, having transitioned to sales and marketing in 2020.
Work at MNTN
Clayton Schader currently serves as the Managing Director of Mid-Market Sales at MNTN, a position he has held since 2024. Prior to this role, he worked in various capacities within the company, including Managing Director of B2B Sales from 2022 to 2024, and B2B Sales Director and Team Lead for a brief period in 2022. His career at MNTN began with his role as an Account Executive - B2B from 2021 to 2022, and he also served as a Sales Development Representative in 2021. Schader leads a team that focuses on helping B2B marketers leverage Connected TV advertising to achieve direct-response marketing objectives.
Education and Expertise
Clayton Schader holds an Associate of Arts and Sciences (AAS) degree in Culinary Arts/Chef Training from Johnson & Wales University, where he studied from 2006 to 2008. He furthered his education at Schreyer Honors College at Penn State, earning a Bachelor's degree in Hotel, Motel, and Restaurant Management from 2008 to 2010. Schader transitioned from a career in hospitality and restaurant management to sales and marketing in 2020, with a focus on the B2B sector, which has informed his current role in Connected TV advertising.
Background in Hospitality
Before entering the sales and marketing field, Clayton Schader gained valuable experience in the hospitality industry. He worked as a Front of House (FOH) intern at Biltmore for four months in 2008 and as a Back of House (BOH) intern at Sunriver Resort in 2007 for four months. Additionally, he served as the NRO General Manager at sweetgreen from 2019 to 2020, where he managed operations and contributed to the restaurant's success.
Career Transition
In 2020, Clayton Schader transitioned from the hospitality sector to focus on sales and marketing, specifically in the B2B space. This shift allowed him to apply his management skills and industry knowledge to a new field. His experience in hospitality has provided him with a unique perspective on customer service and business operations, which he utilizes in his current role at MNTN.
Achievements in Connected TV Advertising
At MNTN, Clayton Schader is part of a team that offers the world's first and only Connected TV advertising platform optimized for direct-response marketing. His leadership in the Mid-Market Sales division aims to enhance the effectiveness of B2B marketing strategies through innovative advertising solutions. Schader's focus on utilizing Connected TV for direct-response marketing aligns with the evolving landscape of digital advertising.