James Toney

James Toney

Chief Strategy Officer @ MNTN

About James Toney

James Toney Chief Strategy Officer

James Toney serves as the Chief Strategy Officer, bringing extensive experience in strategic planning, business development, and creative oversight. As a key leadership figure, he has been instrumental in shaping long-term strategies to achieve organizational goals. His role encompasses a broad spectrum of responsibilities, ranging from guiding creative efforts to steering business growth and corporate strategy.

Co-founder of Sew Creative Agency

James Toney co-founded Sew, an award-winning creative agency known for its innovative approach to digital and social impact campaigns. Under his leadership, Sew has collaborated with major clients such as Ford, Verizon, and Gap, delivering creative solutions that resonate on both digital and social platforms. The agency has earned accolades for its ability to create impactful campaigns that drive results.

Founding Member of the Creative Alliance

James Toney was a founding member of the Creative Alliance, a network of agencies that partnered with the Obama White House to encourage civic engagement. The alliance was dedicated to leveraging creative talent and media resources to promote social change and civic responsibility. Toney's involvement in this initiative highlights his commitment to using creativity for societal good.

SVP of Innovation at 20th Century Fox

In his tenure as Senior Vice President of Innovation at 20th Century Fox, James Toney led strategic initiatives on how the studio could leverage emerging technologies. He played a vital role in integrating new tech to enhance the studio's reach and engagement. His work involved identifying technological trends and implementing forward-thinking strategies to keep the studio ahead in a rapidly evolving industry.

Chief Strategy Officer at Maximum Effort

James Toney served as the Chief Strategy Officer for Maximum Effort, where he contributed creatively and oversaw business development. His responsibilities included crafting strategic plans, driving the creative process, and exploring new business opportunities. His role was pivotal in expanding the agency's market presence and ensuring sustainable growth through innovative strategies.

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