Michael Hopkins
About Michael Hopkins
Michael Hopkins serves as the Vice President of Go To Market at MNTN and has extensive experience in business development and marketing technology, having held various leadership roles at Google over a span of several years. He also contributes to his community as a treasurer for Brooklyn AYSO and coaches youth soccer.
Current Role at MNTN
Michael Hopkins serves as the Vice President of Go-to-Market at MNTN, a position he has held since 2022. In this role, he is responsible for developing and executing strategies that enhance the company's market presence and drive growth. His experience in strategic relationship management is pivotal in fostering connections that benefit the organization.
Previous Experience at Google
Hopkins has extensive experience at Google, where he held multiple leadership roles. He was the Head of Global Business Development for the DoubleClick Data Platform from 2011 to 2013. He later served as Head of Data and Analytical Consultants from 2015 to 2017, and as Head of Publisher Monetization Specialists from 2008 to 2011. His roles involved overseeing various aspects of data management and monetization strategies.
Leadership in Marketing Technology
Michael Hopkins has a strong focus on marketing technology (MarTech), showcasing his expertise in this field. His roles at Google included Head of Google Marketing Platform Sales Strategy from 2019 to 2020 and Head of Google Analytics 360 Sales Strategy from 2017 to 2019. These positions highlight his capability in driving sales strategies and implementing data-driven marketing solutions.
Education and Expertise
Michael Hopkins earned a Bachelor of Arts degree in Interpersonal Communication from Michigan State University, where he studied from 1994 to 1998. His educational background supports his professional expertise in building strategic relationships and understanding market dynamics within the technology sector.
Community Involvement
Outside of his professional endeavors, Michael Hopkins is actively involved in his community as the Treasurer for Brooklyn AYSO since 2022. He also coaches youth soccer, demonstrating his commitment to leadership and community engagement beyond his corporate responsibilities.