Melissa (Michaelis) Randall
About Melissa (Michaelis) Randall
Melissa (Michaelis) Randall serves as the Vice President of Customer Success at MVP, where she has worked in various roles since 2021. She possesses over a decade of experience in research and account management, with a strong focus on building client relationships and driving organizational success.
Current Role at MVP
Melissa Randall currently serves as the Vice President of Customer Success at MVP, a position she has held since 2024. In this role, she is responsible for overseeing customer success initiatives and ensuring that MVP's clients receive optimal value from their partnerships. Her leadership focuses on enhancing client relationships and driving customer advocacy within organizations.
Previous Experience at MVP
Prior to her current role, Melissa Randall held several positions at MVP. She served as the Senior Director of Strategic Customer Success from 2023 to 2024 and as the Director of Strategic Customer Success from 2021 to 2023. Additionally, she worked as a Strategic Customer Success Manager from 2020 to 2021 and as a Senior Strategic Customer Success Manager for a brief period in 2021. Her tenure at MVP has been marked by a commitment to building client relationships and increasing the adoption of MVP's services.
Professional Background
Melissa Randall has a diverse professional background that includes roles in various organizations. She worked as a Global Operations Associate at SPORTS195 in 2014 and held multiple positions at MKTG from 2015 to 2018, including Coordinator and Associate in Sponsorship Research. Additionally, she was an Account Manager at Nielsen Sports from 2018 to 2020, where she gained experience in sponsorship measurement and analytics.
Education and Expertise
Melissa Randall earned a Bachelor of Arts degree in Communications with a minor in Sociology from Penn State University, where she studied from 2010 to 2014. Her education, combined with over a decade of experience in account management and research, has equipped her with a strategic vision and analytical skills. She was also selected for the 2021-22 Sports Business Journal | CSM Sports & Entertainment Game Changers Mentor Program, highlighting her commitment to professional development.
Skills and Recognition
Melissa Randall is recognized as a strategic business partner with a strong ability to develop and manage relationships with various stakeholders, including brands, rights holders, and agencies. Her expertise in managing top-tier accounts and her data-driven approach have contributed to her success in the industry. Her prior experience in sponsorship measurement has further enhanced her analytical capabilities, allowing her to drive success for her clients.