North
North, formerly known as Thalmic, is a company based in Kitchener, ON, Canada, specializing in virtual and augmented reality technologies. It was acquired after developing the Myo™ armband, a device that uses muscle activity for wireless control of digital technologies.
Company History
North, formerly known as Thalmic, is headquartered in Kitchener, ON, Canada. The company was founded in 2012 by graduates of the University of Waterloo's mechatronics engineering program. North aims to pioneer new ways of interacting with digital devices, focusing on merging people with technology. The company participated in Y Combinator's W13 batch and has raised over $140M USD from investors such as Spark Capital and Intel Capital. The team behind North consists of 51 members and operates in the Consumer, Virtual, and Augmented Reality industries.
Founders
North was founded by graduates of the University of Waterloo's mechatronics engineering program in 2012. The founders envisioned a company that would revolutionize how people interact with technology. Their background in mechatronics engineering provided a strong foundation for innovations in consumer electronics and virtual and augmented reality.
Products
North's first product is the Myo™ armband, a pioneering device in the field of wearable technology. The Myo™ armband measures electrical activity in muscles, allowing users to wirelessly control digital technologies. This product represents North's mission to merge people and technology, facilitating new ways for users to interact with digital devices.
Industry and Sub-Industry
North operates in the Consumer industry with a specialized focus on Virtual and Augmented Reality. The company aims to revolutionize how people interact with technology, making significant contributions to the consumer electronics market. Their innovative products and technologies have positioned them as a notable player in the fast-evolving Virtual and Augmented Reality sub-industry.