Adam Rutledge
About Adam Rutledge
Adam Rutledge serves as the VP and Head of Global Strategy & Digital Transformation at The North Face, a VF Company. He has extensive experience in strategy and marketing, having held various leadership roles in companies such as Bain & Company and Reynolds Consumer Products.
Current Role at The North Face
Adam Rutledge serves as the VP, Head of Global Strategy & Digital Transformation at The North Face, a VF Company. He has held this position since 2022, working in Denver, Colorado. In this role, he focuses on driving the company's global strategy and overseeing digital transformation initiatives.
Previous Experience at The North Face
Prior to his current role, Adam Rutledge worked at The North Face as the VP, Head of Global Strategy and Go-To-Market Operations from 2021 to 2022. He also served as the Director of Global Strategy from 2019 to 2020 and as Sr. Director Global Strategy from 2020 to 2021. His tenure at The North Face has involved various strategic leadership roles aimed at enhancing the company's market presence.
Consulting Background at Bain & Company
Adam Rutledge gained significant experience at Bain & Company, where he worked in various capacities from 2013 to 2019. He started as a Summer Associate, then progressed to Consultant, and later served as Manager and Sr. Manager. His work focused on growth strategy, sales and channel excellence, and performance improvement.
Education and Academic Background
Adam Rutledge earned his Master of Business Administration (MBA) from Duke University - The Fuqua School of Business, completing his studies from 2012 to 2014. He also holds a Bachelor of Science in Business Administration from UNC Kenan-Flagler Business School, where he studied from 2003 to 2007.
Experience at Reynolds Consumer Products
Adam Rutledge worked at Reynolds Consumer Products in various roles from 2009 to 2012. He started as a Sales Analyst and progressed to Associate Brand Manager and Brand Manager. His responsibilities included managing business forecasting, developing digital strategies, and leading innovation projects.