Cindy Mao

Cindy Mao

Consumer Insights Diector, Asia Pacific @ North

About Cindy Mao

Cindy Mao serves as the Consumer Insights Director for Asia Pacific at The North Face and has held the position of Director of Insights and CRM at The Estée Lauder Companies Inc. since 2013.

Work at The Estée Lauder Companies Inc.

Cindy Mao has been serving as the Director of Insights and CRM at The Estée Lauder Companies Inc. since 2013. Based in New York, New York, she has contributed to the company's consumer insights strategy for over 11 years. Her role involves analyzing consumer behavior and preferences to inform marketing strategies and product development.

Work at The North Face

Cindy Mao has held the position of Consumer Insights Director for the Asia Pacific region at The North Face since 2010. With 14 years of experience in this role, she operates from Greenwood Village, Colorado. Her responsibilities include gathering and interpreting consumer data to enhance brand engagement and product offerings in the Asia Pacific market.

Previous Experience at McDonald's Corporation

Before her current roles, Cindy Mao worked at McDonald's Corporation as Consumer Insights Director from 2007 to 2010. During her three years in Chicago, Illinois, she focused on understanding customer preferences and trends, which helped shape marketing initiatives and product strategies for the fast-food giant.

Professional Background

Cindy Mao has extensive experience in consumer insights across multiple sectors, including beauty and food service. Her career spans over a decade, with significant roles that emphasize data analysis and strategic marketing. Her expertise in understanding consumer behavior has been instrumental in driving business decisions at major companies.

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