Daniel Ramos
About Daniel Ramos
Daniel Ramos serves as the Senior Director of Product and Technical Development Teams at The North Face, where he leads a team of 14 in the mountain and snow sports categories. He has a background in environmental studies, apparel design, and extensive experience in product development across multiple companies.
Work at North Face
Daniel Ramos has served as the Senior Director of Product and Technical Development Teams at The North Face since 2012. In this role, he leads a team of 14 professionals across various functions, including product development, technical development, and wear testing, specifically focusing on mountain and snow sports categories. His leadership has contributed to the successful launch of best-in-class products while exceeding margin targets by high single digits year over year.
Education and Expertise
Daniel Ramos has a diverse educational background. He studied Environmental Studies and Economics at the University of California, Santa Cruz, where he earned a Bachelor of Arts Degree. He also completed an Associate of Arts Degree in Apparel Design and Merchandising at the College of Alameda. Additionally, he participated in programs at NOLS, focusing on Mountaineering, and attended the Sierra Institute at UCSC for a Semester in the Sierra Nevada Range.
Previous Experience in Outdoor Apparel
Prior to his current position, Daniel Ramos worked at Mountain Hardwear as a Product Manager for Tents and Sleeping Bags from 2004 to 2012. He also held a role at Sierra Designs as an Outerwear Designer, Apparel Product Developer, and Patternmaker from 2000 to 2003. His extensive experience in the outdoor apparel industry has equipped him with valuable insights into product development and market trends.
Innovations and Initiatives
During his tenure at The North Face, Daniel Ramos implemented virtual development trips with Asian business partners to maintain productivity during the Covid-19 pandemic. This initiative reflects his adaptability and commitment to ensuring continuous progress in product development despite global challenges. He has also orchestrated collaboration between design and merchandising teams, focusing on project timelines and deliverables.