Dorota Racinowska
About Dorota Racinowska
Dorota Racinowska is a Country Sales Manager with extensive experience in sales and marketing across several multinational companies, including The North Face and Lego Group. She specializes in developing market strategies based on consumer insights and has a strong background in team leadership and process development.
Current Role at The North Face
Dorota Racinowska has been serving as the Country Sales Manager at The North Face since 2018. In this role, she is responsible for overseeing sales operations and implementing strategies to enhance market presence in the United States. Her focus includes driving sales growth and managing regional sales teams to achieve business objectives.
Previous Experience at Lego Group
Racinowska held several positions at Lego Group from 2010 to 2018. She began as a Key Account Manager, where she worked for three years, followed by a role as Customer Marketing Manager for one year. She then served as the National Field Sales Manager and was a member of the Leadership Team for four years. Her tenure at Lego Group was marked by her contributions to sales and marketing strategies.
Experience at Rb
Racinowska worked at Rb from 2004 to 2009 in various roles. She started as an Assistant Key Account Manager for one month, then progressed to Category Development Manager for two years, and finally served as Key Account Manager for three years. Her roles involved managing key accounts and developing strategies to enhance product visibility and sales.
Background in Education
Dorota Racinowska studied at Johannes Gutenberg University Mainz, focusing on Economics and Social Science. She also attended SGH Warsaw School of Economics, where she specialized in Marketing and Management, earning a Master's degree. Her educational background supports her expertise in market strategies and consumer insights.
Leadership and Team Management Skills
Racinowska has a proven track record of building and leading teams of up to 30 people. She emphasizes engagement and motivation within her teams, which contributes to achieving business goals. Her experience in fast-paced international environments has equipped her with the skills to create and deploy effective processes and tools.