Hao Hu
About Hao Hu
Hao Hu serves as the Director of Sports Marketing for the Asia-Pacific region at The North Face, a VF Company, a position he has held since 2020. He previously worked in various roles within the company, including Senior Manager and Sports Marketing Manager, accumulating over eight years of experience in sports marketing in Shanghai, China.
Current Role in Sports Marketing
Hao Hu serves as the Director of Sports Marketing for the Asia-Pacific (APAC) region at The North Face, a VF Company. In this role, he has been responsible for leading marketing strategies and initiatives that promote sports and outdoor activities across various markets in the APAC region since 2020. His position involves overseeing marketing campaigns, collaborating with athletes, and enhancing brand visibility.
Previous Experience at The North Face
Prior to his current position, Hao Hu held two significant roles at The North Face in Shanghai, China. He worked as the Senior Manager of Sports Marketing from 2015 to 2020, where he managed sports marketing initiatives and developed partnerships within the sporting community. Before that, he served as the Sports Marketing Manager for the Asia-Pacific region from 2012 to 2015, focusing on marketing strategies tailored to the APAC market.
Career Timeline
Hao Hu's career at The North Face began in 2012 when he joined as Sports Marketing Manager AP. He held this position for three years, after which he transitioned to the role of Senior Manager, Sports Marketing, where he worked for five years. In 2020, he advanced to his current role as Director, Sports Marketing, APAC, marking a continuous trajectory of growth within the company.
Location of Work
Hao Hu has been based in Shanghai, China, throughout his tenure at The North Face. His work in this major city has allowed him to engage with a diverse market and leverage local insights to inform marketing strategies in the APAC region.