James Kelly
About James Kelly
James Kelly is a Senior Marketing Manager for Global Sports Marketing at The North Face, a VF Company, with over 15 years of experience in the marketing field. He has a strong background in executing marketing strategies for global sporting events and is recognized for his creativity and professionalism.
Work at The North Face
James Kelly serves as the Senior Marketing Manager for Global Sports Marketing at The North Face, a VF Company. He has held this position since 2022, contributing to the company's marketing strategies from Denver, Colorado. His role involves executing marketing initiatives that align with the brand's commitment to outdoor adventure and sports. Prior to this, he was the Global Sports Marketing Manager at The North Face from 2019, where he focused on enhancing the brand's presence in global sporting events.
Previous Experience in Marketing
James Kelly has extensive experience in the marketing sector, particularly in sports marketing. He worked at Red Bull for over eight years in various roles, including Field Marketing Manager, Senior Sports Marketing Manager, and Event Marketing Manager. His tenure at Red Bull spanned from 2007 to 2019, during which he developed and executed marketing strategies for numerous events. Additionally, he worked as a Sales Representative at Burton Snowboards and Nixon, gaining valuable insights into sales and brand representation.
Education and Expertise
With over 15 years of experience in marketing, James Kelly specializes in sport, culture, technology, and innovation. He has a proven track record of executing marketing strategies through global sporting events, contests, and pop-up villages. His expertise is complemented by a strong lateral thinking approach to problem-solving, allowing him to utilize creative methods in his marketing initiatives. He has also managed teams of over 300 people, demonstrating his leadership capabilities in diverse settings.
Background in Production Management
Before focusing on sports marketing, James Kelly gained experience in production management while working as a Freelance Production Manager at Viacom from 2004 to 2007. This role provided him with a foundation in managing projects and coordinating teams, which has been beneficial in his subsequent marketing roles. His diverse background contributes to his comprehensive understanding of the marketing landscape.
Reputation in the Marketing Field
James Kelly is recognized in the marketing field for his passion, creativity, professionalism, and high levels of integrity. His reputation is built on his ability to execute successful marketing campaigns and his innovative approach to challenges. His contributions to the industry have established him as a respected figure in sports marketing.