Jolin White
About Jolin White
Jolin White is an Ecommerce Marketing Manager at The North Face, a VF Company, with a background in digital commerce and marketing. She has over a decade of experience in the retail industry, having held various positions at notable companies such as Nike, Tommy Hilfiger, and C&A China.
Current Role at The North Face
Jolin White serves as the Ecommerce Marketing Manager at The North Face, a VF Company, since 2019. Based in Shanghai, she has been responsible for overseeing the company's online marketing strategies and initiatives. Her role involves enhancing the brand's digital presence and driving online sales through effective marketing campaigns.
Previous Experience in E-Commerce Marketing
Prior to her current position, Jolin White worked at C&A China as an E-Commerce Marketing Supervisor from 2015 to 2017. In this role, she focused on developing and implementing online marketing strategies to boost sales and customer engagement. She also held the position of Digital Commerce Manager at Nike for one year, from 2017 to 2018, where she managed digital sales channels.
Educational Background
Jolin White studied at Fudan University, where she earned a Bachelor's degree in English. She furthered her education at The University of Hong Kong, obtaining a Postgraduate Diploma in Integrated Marketing Communications from 2015 to 2016. This educational background has equipped her with the necessary skills for her career in marketing.
Early Career at C&A China
Jolin White began her career at C&A China, where she held multiple positions. She worked as an Executive Assistant to the Chief Marketing Officer from 2009 to 2012, followed by roles as a PR Executive from 2012 to 2014, and as an E-Commerce Marketing Supervisor from 2015 to 2017. These experiences provided her with a solid foundation in marketing and operations.
Experience at Tommy Hilfiger
Jolin White also worked at Tommy Hilfiger as an Operation Assistant for one year, from 2005 to 2006. This role contributed to her understanding of retail operations and marketing processes within the fashion industry.