Kami York Feirn
About Kami York Feirn
Kami York Feirn is a Global Social Media Manager at The North Face, with extensive experience in social media roles within the outdoors industry. She has a background in journalism and marketing, having worked for various companies including Ruffwear and Osprey Packs, and holds a degree from the University of Wisconsin-Madison.
Current Role at The North Face
Kami York Feirn serves as the Global Social Media Manager at The North Face, a VF Company, since 2023. In this role, she manages social media strategies and oversees content planning across various platforms. Her position is remote, allowing her to engage with global audiences effectively.
Previous Experience in Social Media Management
Prior to her current role, Kami York Feirn held several positions in social media management. She worked as a Senior Social Media Manager at Ruffwear in 2023 and as a Social Media Manager at Osprey Packs, Inc. from 2016 to 2021. Her responsibilities included managing social media accounts, planning content, and running advertising campaigns.
Educational Background in Journalism and Communication
Kami York Feirn studied at the University of Wisconsin-Madison from 2007 to 2010, where she focused on Journalism, Advertising, and Marketing. She earned degrees in Journalism and Strategic Communication, which provided her with a strong foundation for her career in social media and marketing.
Early Career and Internships
Kami York Feirn began her career as a Journalism Intern with the Milwaukee Admirals in 2009. She gained experience in an agency setting as a Social Media Specialist at Page 1 Solutions from 2011 to 2016. Her early roles involved blogging, interviewing, and writing feature stories, which contributed to her skill set in communication.
Marketing and Advertising Experience
In addition to her social media roles, Kami York Feirn has experience in marketing and advertising. She worked as a Marketing Manager at Wild Rye in 2021 and created advertising campaigns for both traditional and digital media. Her expertise includes budget management and the use of design software such as Photoshop and InDesign.