Kati Weissmann
About Kati Weissmann
Kati Weissmann is a Digital Marketing Coordinator at The North Face, with a strong background in marketing and creative advertising. She holds a Master's degree from NABA and a Bachelor's degree from Technische Hochschule Nürnberg, complemented by various roles in digital marketing and creative positions.
Current Role at The North Face
Kati Weissmann serves as the Digital Marketing Coordinator at The North Face, a VF Company, since 2021. In this role, she is responsible for developing and executing digital marketing strategies that align with the brand's objectives. Her work focuses on enhancing online presence and engaging with target audiences through various digital channels. The position is based in Stabio, Ticino, Switzerland.
Education and Expertise
Kati Weissmann holds a Master’s degree in Creative Advertising from NABA - Nuova Accademia di Belle Arti Milano, which she completed from 2017 to 2018. She also earned a Bachelor of Arts (B.A.) in Marketing from Technische Hochschule Nürnberg Georg Simon Ohm, studying from 2011 to 2015. Additionally, she completed a Diploma course in Digital Marketing at IAB Switzerland in 2020. Her educational background provides her with a solid foundation in marketing principles and digital strategies.
Professional Background
Before joining The North Face, Kati Weissmann accumulated diverse experience in the marketing field. She worked at Octoplus Group as a Creative & Copywriter from 2018 to 2019 and later as a Digital Marketing Manager from 2019 to 2021. Earlier in her career, she interned at ProSiebenSat.1 Media SE in TV Marketing - VoD in 2015 and held various roles, including Junior Creative Marketing Manager and working student in Marketing & Sales at TV Bayern GmbH.
Previous Experience at ProSiebenSat.1 Media SE
Kati Weissmann's tenure at ProSiebenSat.1 Media SE included multiple roles that contributed to her marketing expertise. She completed her Bachelor Thesis on Social Media - VoD while working there from 2015 to 2016. Following this, she served as a Junior Creative Marketing Manager from 2016 to 2017, where she focused on creative marketing strategies. Her experience at ProSiebenSat.1 Media SE laid the groundwork for her subsequent roles in digital marketing.